Midwest Regional High School and College Radio Conference

Sponsored by

Radio Department, Columbia College Chicago and

 Intercollegiate Broadcasting Systems, Inc.

33 East Congress   Chicago, IL   60605

 

 

Saturday, October 23, 2010

 

 

 

Contact:                  Tom Joyce             312-369-8158      tjoyce@colum.edu

                                    Mary Mattucci      312-369-8156      mmattucci@colum.edu

                 

 

Special Guests:

 

Key Note Speaker: John Gehron, Lead Management Consultant, AccuRadio.com, Chicago, IL

 

John Gehron is a nationally recognized media consultant with over 40 years of radio experience including General Manager of Oprah WinfreyÕs Harpo Radio, Regional Vice President/Market Manager at Clear Channel, Senior Vice President for CBS Radio, and Co-Chief Operating Officer of American Radio Systems, where he helped create a company of 100 radio stations in 20 markets. In September of 2005, John received the prestigious "Angel" award from The Chicago Chapter of American Women in Radio. John is also a proud member of the Board of Trustees for Columbia College Chicago.

 

 

Featured On-Air Personality: Laura Steele, On-Air Personality, WFBQ 94.7 FM (Q95), Indianapolis, IN

 

Laura Steele is the Columbia College Alumni of the year for 2010. A 1990 radio department graduate, she has over 20 years of experience as an on-air personality. She is the mid-day host as well as a key contributor to the nationally syndicated Bob and Tom Morning Show on Q95.5 FM. Her mid-day show is syndicated daily in several U.S. cities, and to over 30 other markets each weekend. Laura had the esteemed honor to be named the first female voice to ever serve on the public address team at the famed Indianapolis Motor Speedway. Her duties include interviews with the fastest drivers in the world and celebrities who attend the world famous Indy 500 and NASCARÕs Brickyard 400.

 

 

8:30 AM – 9:30 AM          Registration, coffee and rolls 

5th floor

 

 

 

 

 

 

 

 

 

 

 

 

 

 

MORNING SESSIONS

9:30 AM – 10:45 AM 

 

 

Session I                 Morning Show Workout:  Producing a Morning Show That Packs Muscle

Room 705

 

Panel:                      Julian Nieh, Morning Show Host, 96.3 WBBM-FM, Chicago

Pat Clark, Morning Show Host, 106.5 WYTE-FM, Wausau/Stevens Point, WI

Marty Headrick, Morning Show Host, 104.1 KIQK-FM, Rapid City, SD

                                    Daniel Royle, Morning Show Producer, 90.1 WMBI-FM, Chicago

 

Join three morning show hosts and a producer as they discuss and give advice on creating thought provoking content, using social media to connect with your audience, scheduling guests, essential role of solid production, and providing ways to give your audience a voice.

 

Session II                News Flash! Getting to the Point of the Matter

Room 713

 

Panel:                      Rob Hart, Asst. News Director, WGN 720 AM, Chicago

                                    Cheryl Raye-Stout, Sports Reporter, WBEZ 91.5 FM, Chicago

                                    Bob Roberts, News Reporter, WBBM 780 AM, Chicago

                                    Len Mailloux, General Manager and Faculty, Simmons College Radio

 

 

From political corruption, community issues and tragic events, to championship implications, reporters are faced with many challenges as they navigate in pursuit of the story that relates to their listening audience. Three seasoned reporters and a General Manager of a college radio station break down covering stories and delivering the facts in a concise manner.

 

Session III               Audio Drama 101

Room 709

 

Presenters:           George Zarr, Full Time Faculty, Radio Department, Columbia College Chicago

                                    Marssie Mencotti, Associate Chair, Radio Department, Columbia College Chicago

 

Join George and Marssie as they take you through the process of creating audio theatre for radio! This is an interactive session that features script revision, character development and production values.

 

 

Session IV              Reaching the Next Level:  Making Your High School or College Station Shine!

Room 715

 

Panel:                      Cheryl Morton-Langston, General Manager, WCRX 88.1 FM, Chicago

Chris Thomas, General Manager, WLTL Lyons Township High School, LaGrange, IL

Deanna Herman, Station Manager, Reavis High School, Burbank, IL

 

Winners of numerous awards, three successful high school and college radio station managers give you insight into how to produce, program and promote successful student work.

 

 

 

 

Session V               Digital Production With Pro Tools

Room 719

 

Presenter:              Jim Mitchem, Full Time Faculty, Radio Department, Columbia College Chicago

                 

Get a Òhands-onÓ overview of Pro Tools and how it can benefit your overall production. This session will be held in a studio classroom with audio workstations so you can practice what you learn.

 

 

Session VI              Starting a High School or College Station  

Room 707

 

Panel:                     

Lori Felker, Radio Station Advisor, SAIC Radio, The School of the Art Institute of Chicago

Jill Rothamer, General Manager, UIC Radio

Allen Myers, IBS Board Member

Fritz Kass, IBS Chief Operating Officer

 

Starting a radio station whether on-line or terrestrial requires a great deal of preparation. Find out about equipment needs, creating a buzz within the school, hiring the right personnel, meeting your audience needs, streaming your station, and getting students involved in making your station an integral part of your school's campus.

 

 

 

11:00-11:15                        Columbia College Chicago High School Radio Awards Presentation

1st Floor                                  IBS Update

 

 

11:15-12:00                         Keynote Speaker: Technology Today, Making Sense Of It All          

1st Floor

John Gehron, Media Consultant, AccuRadio, Chicago, IL

 

 

 

Noon -1PM                          Boxed Lunch

5th Floor

 

 

 

 

 

 

 

 

 

 

 

 

 

 

AFTERNOON SESSIONS

1:00 PM – 2:15 PM

 

 

Session I                 How to Give Your Audience What They Need

Room 703

 

Panel:                      Cara Carriveau, Midday Host, WTMX-FM, 101.9 FM, Chicago

                                    Scott ÒSpecial KÓ Corchin, Evening Host, WKSC-FM 103.5 FM, Chicago

                                    Rick OÕDell, On-Air Talent, WLFM-LP, 87.7 FM, Chicago

                                    Jeff Frieders, On-Air Talent, WXER-FM Sheboygan, WI

                                   

                 

Learn how these personalities keep their audience entertained by challenging listeners to be involved in their programs. Each of these shows relies heavily on its listeners via remotes, the telephone lines, Facebook, Twitter, and text messaging.

 

 

Session II                Voice-Over Techniques

Room 709

 

Presenter:             Deb Doetzer, Adjunct Faculty, Radio Department, Columbia College Chicago

 

Join Deb as she navigates you through the wonderful and creative world of voiceovers. This hands-on workshop will allow students to find out more about the craft of voice-overs. Script reading, voice inflection, and dialects will be discussed.

 

 

Session III               Telling It Like It Is

Room 705

 

Starring:                  Laura Steele, On-Air Personality, WFBQ 94.7 FM (Q95), Indianapolis, IN

 

WFBQ-FM On-Air Personality Laura Steele sits down with Radio Department Chair Barbara Calabrese to discuss her career, time spent as a radio student at Columbia College, changes in the industry as well as giving advice to aspiring broadcasters.

 

 

Session IV              Digital Production With Adobe Audition

Room 719

 

Presenter:              George Zarr, Full Time Faculty, Radio Department, Columbia College Chicago

                 

The sound of your radio station is as important as the content. Learn tips for great production values. This session will be held in a studio classroom with audio workstations so you can practice what you learn.

 

 

 

 

 

 

 

Session V               FCC Bootcamp

Room 707

 

Presenters:           Allen Myers, IBS Board Member

                                    Fritz Kass, IBS Chief Operating Officer

 

Having a hard time keeping up with the latest FCC rulings? Fear not! This will provide the answers! Internet royalties, overview on FCC rules and regulations, the future of broadcasting, overview of recent cases that the FCC ruled on, and PPMÕS will be discussed.

 

Session VI              Internet Radio: Why Your Station Should Be Streaming

Room 715

 

 Panel:                     Len Mailloux, General Manager and Faculty, Simmons College Radio

                              George Capalbo, Vice President, Backbone Networks Corporation, Weston, MA

 

Are you looking to increase your listening audience? Streaming your high school or college radio station will boost listenership while also providing an extra incentive for students to showcase their work to many friends and family members. Join George and Len as they present an Internet radio automation package well suited to the college and high school broadcaster which provides access to an archive of royalty free-music, images, and clips to student broadcasters. Get ready for a 'real world live demo ' of how webcasting is done with the next generation of Internet radio tools.

 

2:30PM – 3:45 PM

 

Session I                Critiquing Your Demo:  What Radio Stations Look For In New Talent

Room 719

 

Panel:                    

                 Michael La Crosse, Program Director, WLS-FM, Chicago

                 Patty Martin, Program Director, WDRV-FM, Chicago,

                  Leonard Ellis, Chairman, Radio One Communications, Valparaiso, IN

                 

DonÕt miss this opportunity! Whether youÕre an aspiring Production Director, On-Air Talent, or Sports/News Reporter, we have lined up three program directors to listen to your demo! Please bring a 2-3 minute demo on cd or flash drive.

 

 

Session II                We Need A Presence! How to Get More Visibility

Room 713

 

Presenters:            Cheryl Morton-Langston, General Manager, WCRX 88.1 FM, Chicago

                                    Chris Thomas, General Manager, WLTL Lyons Township High School, LaGrange, IL

 

Learn how to work with your school administration and the community to build partnerships and increase your visibility. There will also be an open forum for student managers to share ideas, provide support, and help you problem solve.

 

 

 

 

Session III               Podcasting

Room 717

 

Presenters:            Cara Carriveau, Midday Host, WTMX-FM, 101.9 FM, Chicago

Althea Legaspi, Reporter and Producer, Chicago Public Radio

Brian Matos, Programming Coordinator, Matrix Media, Inc., Chicago

 

So you do your show and itÕs over, right? Not necessarily. By posting it on a Podcast site, you can add volumes of new listeners through downloads. Find out cheap and easy ways to do this at your station and make all of your shows available all the time. Join successful radio professionals who can give you all the ins and outs of the Podcasting process.

 

 

Session IV              Developing a Web Site That Works For You and Your Audience

Room 713

 

Panel:                      Justin Kaufmann, Website Vocalo.org, Chicago

                                    David Snoble, Independent Web Consultant, Chicago

                                    Matt Cunningham, Supervisor, WCRX, 88.1 FM, Chicago

 

Justin, David and Matt will give you plenty of ideas to improve the look and feel of your stations website. Whether itÕs content, imaging or the overall web presence you seek, be prepared for valuable insight and techniques that will work for you.

 

 

Session V               Finding Your Career Niche

Room 703

 

Panel:                      Brooke Hunter, Midday Host, WCFS, 105.9 FM, Chicago

Marti Jones, Traffic Reporter, WLS-FM, Chicago

                                John Gaskill, Live Audio Production Director, WLUP 97.9 FM, Chicago

Brandy Burkhardt, Managing Producer, Kevin Trudeau Show, Syndicated

 

Join several successful media professionals who all have created a unique standing in the industry, as they discuss their path to success. Topics to be covered will include: mentoring and developing leadership, facing and overcoming obstacles and using key motivational tools to become a success in the industry.

 

Session VI              Covering All the Bases: Blogging, Podcasting, Interviewing and Reporting

Room 707

 

Panel:                      Brad Robinson, Sports Anchor/Reporter, Illinois Radio Network

                                    Chris Bleck, Producer, ESPN 1000 AM, Chicago

                                    Adam Abdalla, Producer, ESPN 1000 AM, Chicago

                                    Ray Flores, Broadcaster/Reporter, Shine Fight Productions

 

As a professional working in the sports broadcasting field, you will need to develop several ways to get content to your audience. Join these Chicago ProÕs as they discuss obtaining content, writing for the web, compiling key quotes and information for your audience, solidifying your sources, and delivering the message.

 

 

 

 

 

 

LATE AFTERNOON SESSIONS: 4:00 – 5:30 PM

 

 

Session I                 All Access Pass: The Art of Interviewing Musicians

Room 707

 

Presenters:           Althea Legaspi, Reporter and Producer, Chicago Public Radio

                                    Jeff Frieders, On-Air Talent, WXER-FM Sheboygan, WI

                                   

Learn first hand from these professionals as they take out the ÒAll Access PassÓ and bring you backstage to discuss the best techniques to use in order to get the information your audience wants to hear.

 

 

Session II               Podcasting, Social Media And Other Technologies

Room 705

Moderator:            Barbara Calabrese, Chair, Radio Department, Columbia College Chicago

 

Panel:                    

                                    Michael La Crosse, Program Director, WLS-FM, Chicago

                               Jeff Kapugi, Chief Operating Officer, Tribune Interactive,                             

                          Carlos Mendez, Program Director, Radio Arte Chicago, 90.5 FM, Chicago

 

Radio continues to evolve and, as it does, it is important to get a good idea of where itÕs at and where itÕs heading.  Join three radio professionals as they discuss the current climate of radio. Topics will include: PPMÕS; HD Radio; and, giving your Personalities and Audiences a Voice Via Social Networking sites, Blogs, and Recorded Audio.

 

Session III              Production Made Easy:  How to Impact Your Audience Via Production

Room 719

 

Panel:                      Matt Bisbee, Imaging Director, Bonneville Communications, Chicago

John Siuntres, Production Director, WILV 100.3 FM, Chicago

                                    Jose Luis Marquez, Production Director, Mega 95.5 FM, Chicago

                                    Gil Sanchez, Production Director, WJMK 104.3 Jack FM, Chicago

 

We pull out all the bells and whistles as a slew of successful radio people who do production for a living, give us the tricks to set your production a step above the competition. Be prepared to hear samples and come prepared with lots of questions.

 

 

 

 

 

 

 

 

 

 

 

 

 

Session IV              Future Stars: Obtaining And Maintaining Your First Full-Time Radio Position

Room 709

 

Panel:                      Brian Matos, Programming Coordinator, Matrix Media, Inc., Chicago

                                    Cisco Cuevas, Morning Producer, MEGA-95.5 FM, Chicago                        

Brandy Burkhardt, Managing Producer, Kevin Trudeau Show, Syndicated

 

Throughout the years Columbia College Chicago has built its reputation on the strong foundation of developing both creative and business professionals in radio. Three recent graduates currently working full-time in the industry will give you an excellent birdÕs-eye view of how to break into the industry. Topics such as the importance of networking, internships, college radio, and developing essential job interviewing skills are discussed.

 

 

                                                                                                                                                                                                                                         

Session V               Starting a Radio Station (Low Power FM and Internet Station)

Room 715

 

 Panel:                     Fritz Kass, IBS Chief Operating Officer

             Pat Kelley, SVP/General Manager, WLFM-LP, 87.7 FM, Chicago

                  Dave Dennis, Chief Engineer, Columbia College Radio Department

Allen Myers, IBS Board Member

 

Have you toyed with the idea of starting your own radio station? What types of equipment would you need and where would you find it? What kinds of obstacles might you encounter and how might these be solved? What will it cost? These questions and more will be answered by these professionals as they give you insight and ideas to how their dreams (and yours) can become a reality.